Borsha made an appearance at Made in Melbourne in September 2010 as part of a Melbourne Spring Fashion Week 2010. All
proceeds went towards the McGrath foundation.
"Borsha showed a collection of strong, wearable styles and chaotic explosions of colour, showing the label isn’t afraid to experiment. Borsha’s maxi dresses were an eclectic mish-mash of fabrics and colours, blending paisley, sequins, floral and bold geometric prints into a single anarchic design."
- Style Melbourne
Up & Comers Fashion Show.
In October 2010, Borsha & several designers joined forces with The Up & Comers Fashion Market to present the Up & Comers Fashion Show with 100% of profits going to Ardoch Youth Foundation.
"The tag line for Borsha’s collection “Live a colourful life” certainly prepared the audience for the pieces to come – bright solid hues and eclectic prints; some garments with ruffles or cut out panels on the sides for added interest. The most eyecatching
piece was a long flowing patchwork style skirt paired with an asymmetrical black velvet top."
- Syle Melbourne
Speaker TV presents: The Fashion Journey.
Along with photographers Filip Konikowski & Travis Burns, models Kasia Stelmach & Alfonso Ordonez, journalist & stylist Jamie Azzopardi joined his two passions: fashion & travel and made The Fashion Journey - a travelling fashion shoot.
This took place in amazing locations between Melbourne & Sydney in late October 2010.
"We found a beautiful landscape with a backdrop that was taken up by the Alpine mountains to do our first shot in (we shot Borsha in a field, which apparently was previously inhabited by wild boars"
Photoshoot by Filip Konikowki available in 'Selected Works'.
In early April, an interview with Bojana Knezevic by Alex Cybulska was featured in the second issue of Fjorde Magazine, including a photoshoot at the Cullen's rooftop in Prahran.
"From the Balkans to dressing dolls.. I like to think my designs have the vivacity of Europe in them".
"I don't really want to do mass production..I like to be hands on. I prefer to know exactly what's happening, and with my individual designs I have to be there. I am not scared of the challenges involved with this, I feel confident working under such pressures, and I guess you could say I'm in my 'element.'"
Borsha's Launch was held on Friday the 15th of April 2011 at Pretty Please in St Kilda.
Throughout this evening guests viewed Borsha's Men's and Women's range including some 'one-off pieces' with a taste of Balkan style music.
"This is an opportunity for me to present my thoughts, ideas and passions to anyone who enjoys the fun in fashion and an individual spin to styling" -Bojana.
The night raised $1800 which will now go to the Bishop of Kosovo in Serbia so he can distribute to famine family victims, including the children of Kosovo in Serbia who have had an uneasy childhood, raised in a war zone.
Borsha Fashion Show
"On Friday the 25th of May, Melbourne came alive with the inspiring launch of Borsha's new collection at Rah Bar South Yarra.
Beautifully crafted silhouttes, with a lot of print detailing..most skirts were A-line or ruffled giving the idea that it would have been from a Spanish influence. The use of pastel orange, white, blue and red showed how important colour is to this collection and lifted the cat walk along with the upbeat Balkan music in the background.
Interesting pieces in the menswear department..more detailing in the neck area in wools. The men's coats were quite a masculine silhoutte and the colour palette mostly in different hues of blue and a beautiful bright mustard.
All in all, an interesting collection that evoked different cultures of the world mixed with amazing design aesthetics that clearly spelled out B-O-R-S-H-A."
- Natasa Pitra, Stylezilla
Live a colourful life in Kosovo
In August 2012, Borsha found herself on the way to the serbian part of Kosovo to hand over the Kosovo children's hoodies and make the children smile on their first week of school.
"It was an amazing and scary experience but I am so happy that I have done it, with of course the help of Majka Devet Jugovica and my great great friend Ilija Perac. It was not easy getting there but in the end we made it and the children hugged me and smiled and it really really made me happy." -Bojana.
The Kosovo television interviewed Bojana and Ilija on arrival to the third school in a little town in Kosovo.
They visited four schools, many poor serbian houses and a couple of soup kitchens.
"We visited the soup kitchens aswell which gave me a lot of pride in the serbian community over there, so many people helping so many people. It is just great to see!" -Bojana.
Gusto & Èlan
As of the 1st of March 2013, Borsha is stocked at a great little shop in Fitzroy called Gusto & Èlan.
It stocks Borsha's one off pieces as well as some of her collection's work with great new colours, styles and fabrics. Be sure to check it out!
"We've fallen for the beautiful prints and vibrant colours of the new Borsha collection here at Gusto & Èlan!!" - Katya at G & È.
Borsha designs are available in store at 181 Brunswick St, and are coming to the online store very soon!